— 01
AI Overviews.
Google now pulls answers directly from GBP for 68% of local queries. Your profile is the source.
→ SERVICE / LOCAL
Google Business Profile.
Set up. Optimized. Posted weekly.
GBP is the highest-leverage local SEO asset most businesses ignore. We run yours: weekly posts, monthly insights, reviews handled, full April 2026 policy compliance.
→ INCLUDED IN WEB MANAGEMENT SERVICES
This is included in Web Management Services — the monthly service that manages your entire website and Google presence. We handle every part of your Google Business Profile — the listing, the posts, the reviews, the photos, the Q&A — as part of the monthly retainer.
→ WHY GBP IS NON-NEGOTIABLE IN 2026
Three things changed in the last twelve months.
Most businesses missed all of them.
— 02
Popularity ranking factor.
Recent activity (posts, photos, reviews, Q&A) weights heavily. A frozen profile drifts.
— 03
April 2026 review policy.
Tighter rules; common-but-borderline practices now risk suspension. Compliance is no longer optional.
→ WHAT'S INCLUDED · EVERY MONTH
Six workstreams. Every month.
— 01 / OWNER
→ THIS IS YOUR BUYER
Your customer is on their phone
checking your GBP right now.
Local buyers research on the map pack — stars, photos, recent posts, response time, hours, distance. The profile they see is either alive (recent posts, fresh photos, owner-responded reviews) or frozen. Frozen profiles drift down the local pack.
- 4 GBP posts per month — updates, offers, events, products
- Every review responded to within 48 hours, even the negative ones
- Q&A seeded with branded answers Google surfaces in AI Overviews
→ FAQ
Common questions.
Q.01 My GBP is already set up. What do you actually do?
We audit all 8 GBP sections — typically we find at least 3–4 with completeness gaps that hurt rankings. Then we manage the ongoing work: weekly posts, photo uploads, review responses, Q&A seeding, monthly insights review. The profile becomes a living asset instead of a frozen listing.
Q.02 What changed in the April 2026 Google review policy?
Google tightened the rules on review-gating (only asking happy customers), incentivized reviews, and review filtering at the device level. Practices that were borderline a year ago now risk profile suspension. We audit your existing review process for compliance and rewrite anything questionable.
Q.03 Do you respond to negative reviews?
Yes. Every review gets a response, including negative ones. Tone is professional and brand-consistent — we draft, you can review before posting if you want, but most clients trust us to send.
Q.04 Can you take over messaging on GBP?
At the Professional tier, yes. Lower tiers we leave messaging to you (it requires real-time turnaround). The AI chatbot on your website handles after-hours inquiries instead.
Q.05 What about the new GBP features Google keeps releasing?
We watch for them and adopt the ones that move the needle. Some are noise (old "Welcome Offers" never converted); some are signal (Posts to AI Overviews integration is real). We report on what we adopted and why in your monthly report.
Google Business Profile management is one of nine capabilities included in Web Management Services. Same nine capabilities at every tier — volume scales with the plan.
See Web Management Services →
→ FREE LOCAL SEO AUDIT
Send your URL.
Get the audit.
Decide from there.
A one-page audit in 48 hours showing exactly where you're winning, where you're losing, and the three things to fix this month. No call. No commitment. No obligation to hire us.
- GBP completeness score across 8 sections
- Top 10 ranking keywords + 5 you're missing
- Local pack visibility heatmap
- Three specific 30-day quick wins